In a groundbreaking collaboration between GE Aviation and Apple, I spearheaded the design of a mobile app that leveraged GE’s Predix IoT platform. Partnering with the Apple Enterprise Design Team, our goal was to equip pilots with vital pre-flight data. We leveraged real-time, predictive insights and analytics to enhance decision-making.
Pilots needed access to meaningful data about their upcoming flights—integrating insights from their own logs and those of others—to make smarter adjustments, such as optimizing fuel usage. The challenge was to make this data actionable and lifesaving, wrapped in an intuitive iOS interface that aligned with both Apple standards and GE’s industrial reliability.
FACING THE CHALLENGE:
How do you create a high-fidelity iOS interface for aviation data—without a blueprint, and on a tight timeline? The answer: immerse directly in the pilots' world, prototype fast, and collaborate in real-time.
Boris is an excellent UX designer. I've seen him lead many design efforts at GE and his work received great reviews from customers to clients to executives alike. Whether it's leading design thinking initiatives, conducting user interviews, developing proof of concepts or hands-on-design from scratch in a variety of mediums, Boris effectively uses his communication and design skills to reliably deliver successful outcomes.
